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3 Tips for Environmentally-Friendly Gift Wrapping

At some point during the 35 degree heat of Summer 2018, I boldly declared that my Christmas 2018 would be Sellotape-free. Christmas is a time of huge wastage in terms of packaging (amongst other things) but as December draws near, I’m very aware that I don’t really know how I’m going to present my Christmas gifts without compromising on style. Thankfully, Kate Stuart has stepped in to offer practical guidance for us to create environmentally-friendly gift wrapping. Kate is an artist, writer and runs The Phoenix Green Store – Newcastle’s first zero waste solutions store. She contributes to No Serial Number Magazine, a publication promoting ethical and sustainable crafts.

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The Creative Process: Behind the Scenes of a Styled Shoot

“I love to create,” says Victoria Vaught, founder of Ivy Amelia Florals. But in business, our creations are usually subject to a client brief. It’s a complex creative process and one that fascinates me with its subtle twists and turns. We are hired for our skill, our talent, our vision. But we mould that vision to sync with our clients’ own expectations, budget and constraints, and amaze and delight them with our ability to do so. The aim, of course, is always to create something better than they could have imagined, but also exactly what they wanted.

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My Prickly Pear Illustration in The Pink House

Stepping into The Pink House is a curious combination of being on the set of a magazine shoot and visiting any of my mum-friends at home. And it’s oddly familiar for somewhere I’ve never visited before, because for the past year I’ve been an avid observer of owner Emily Murray’s domestic life through the little squares on my phone – along with 53K+ other fans. 

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Why I Started My Creative Business For Me

A creative business may be born for many reasons. Redundancy, frustration, impulse, illness, lifelong ambition, the need for flexibility, or change in circumstances such as the arrival of babies – all reasons I’ve hear over and over again. In this blog post, I host a virtual discussion with three female entrepreneurs about their experiences starting up their creative businesses.

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Ten Things I Did Right in the First Six Months of Building My Own Creative Business

I have created this list, partly as therapy, but mostly hoping to be helpful to other people who may be on the cusp of setting up their own creative business. I’m big on self-improvement and highly analytical (read: critical) of the progress made so far. But in reference to point 7 below, it is important to celebrate the small wins achieved along the way. 

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Botanical Illustration for high street fashion brand Wallis

In January, I wrote down “2018 objectives” for my my business – including collaboration commissions with botanical, bridal and fashion brands. I fixed this list up on my pinboard, with all the open-hearted optimism the New Year offers. So I was delighted to be asked by British high street fashion brand Wallis to take inspiration from key looks in their Spring Summer 2018 collection and create an original illustration.

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IN MY SQUAD: Lucy White, Co-Founder of Wedding Planner Duo Wiskow & White

When I started imagining myself as “professional botanical illustrator”, I very much thought about the life I wanted to be living: how work would offer creative fulfillment, financial stability, and – most of all – work around my family commitments and not vice versa. So I didn’t start with a product or service in mind, more an outcome I wanted to achieve. 

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